The Attendance Repeat Trend report measures how often customers return to your studio. This report is useful for:
Tracking new and current customers retention
Viewing how many customers return during a time period.
The columns for this report are:
First Time Repeated: New Customers who have come back for a second class
Returning Repeated: When a customer has come back for a second class
First Timers 1 time: New customers who have only attended one class (so far) in that date range
Returning 1 Time: When a customer has come back for just one other class during the date range
Total 1 Time: Customers who have taken only 1 class in the date range
Total Attendance: Total attendance in a date range
Total Unique: Total number of unique repeats within that date range.
Repeat Average: Average repeat attendance for all customers in a date range. This is calculated as the difference between Total Attendance and Total Unique.